Unique
Proprietary research, models and methods, cutting-edge science, powerful real-world solutions

We help
10,000s
of people to be their best


Award
Winning

Advised
Government
and
think-tanks


Featured in
The Sunday Times, The Sunday Telegraph, People Management and T.E.S

Based on
the best available science


Unique
Proprietary research, models and methods, cutting-edge science, powerful real-world solutions

We help
10,000s
of people to be their best


Award
Winning

Advised
Government
and
think-tanks


Featured in
The Sunday Times, The Sunday Telegraph, People Management and T.E.S

Based on
the best available science




Take this test.
Can you read the following sentence?

To make sense of words it deosn’t mttaer in what order the ltteers in a wrod are, the olny ipmoetnt tihng is taht the frist and lsat ltteer are in the rghit pclae.



What just happened?

Science shows that at least 98% of our behaviour is unconscious or mindless.What you’re doing right now (i.e. reading) is likely to be a habit.


  • everyday skills

  • moving

  • breathing

  • thinking

    • Example Habits

  • talking & listening

  • writing

  • reading

  • making decisions

    • Example Habits

    • everyday skills

    • MOVING

    • BREATHING

    • THINKING

    • TALKING & LISTENING

    • WRITING

    • READING

    • MAKING DECISIONS
    Swipe for more habit examples

    BUT, there is a problem...

    …our A.P.E Brain makes it difficult to be healthy, happy and at our best in the 21st Century. We are designed to survive.


    This SURVIVAL instinct means we can develop many unhelpful habits. The more we practice these, the more unhelpful they become.

  • Give in to temptation

  • worry

  • give up

  • getting stressed

    • Example Unhelpful Habits

  • procrastination

  • jump to conclusions

  • beating yourself up

    • Example Unhelpful Habits

    • GIVE IN TO TEMPTATION

    • WORRY

    • GIVE UP

    • GETTING STRESSED

    • PROCRASTINATION

    • JUMP TO CONCLUSIONS

    • BEATING YOURSELF UP

    Swipe for more habit examples


    Fulfil our potential in exams
    Staying focused

    Reducing stress

    Attendance problems
    Unhelpful habits are the root cause of all well-being and performance challenges at school and in life.

    Maintaining well-being and mental health
    Staying motivated

    Revising successfully

    Managing emotions




    Unhelpful habits are the root cause of all well-being and performance challenges at school and in life.

    Fulfil our potential in exams

    Staying focused

    Reducing stress

    Attendance problems

    Maintaining well-being and mental health
    Staying motivated

    Revising successfully

    Managing emotions


    We help children, teenagers and adults understand their habits…
    helpful
    and
    unhelpful
    .

    Then we teach people how to build
    new helpful habits step by step. Making it easier to be your best.

    Want to learn more about your own, your children's or pupil's unhelpful and helpful habits?
    Take the A.P.E Test